Bling it on!

Welcome to the new-look ASOS Life, super-styled for AW09.

You'll notice there's been quite a few changes since you last visited. When we launched ASOS Life in May 2009, we asked you how we could improve the site, and after several months of you using it, we've collected a whole lot of feedback.

We've made a lot of technical changes behind-the-scenes to make ASOS Life slicker, but the new things you'll notice are:

** Notification emails if someone responds to your posts (you can control these by editing your profile)

** New categories for you to post your Ideas to, so we can filter them more easily

** RSS for all blogs

** And a brand new design. We're looking good.

In terms of things for you to get involved in, there's loads going on ...

** Saturday Night Style
Upload photos of your best partying outfits

** You Wear, We Wear
Key trends you're wearing, and what we're wearing in ASOS HQ.

** My Fashion, My Way
Interviews with you. You make ASOS Life what it is, and here's your chance to stand out in the spotlight.

** My Style CV
If you're fashion-forward and want a career in fashion, this is the place for you.

**  I Wore It And ...
An area where you can post photos of a special outfit and describe how it helped change your life (however big or small!).

**  We Want Your Wardrobe
A daily celeb look and how to recreate it using ASOS products.

**  Style Scoop
An ASOS insiders look at cutting edge gossip on what's coming next in fashion

** ASOS Uncovered
A behind-the-scenes look at what's going on in ASOS HQ

** Beauty
Must-have make-up trends, by you and us.

** The ASOS Rogue
The brand new blog for men

** Community News
Stuff that's happening on ASOS Life that you may have missed

** Jewellery
New and exclusive jewellery added to ASOS.com

** Competition blog
Our best competitions all in one place.

We also have one more super-cool bit of this site launching in the next couple of weeks ... but we're going to keep it a secret until it's ready. We're just adding the finishing touches now.

Anyway, hope you enjoy the new-look ASOS Life. Let us know what you think - good, bad, or ugly - below. We'd love your thoughts.

Ilana x

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Did you show off sparkling Saturday Night Style this Bonfire Weekend?

Did your evening go with a bang, thanks to your very own display of sizzling style?

Take a look at these three fashionable fire-crackers and their own red-hot fashion flexed this weekend:

Did YOU also impress the crowds with your own Saturday Night Style this weekend? If so, we want to see your pictures! It's really easy - here's the how-to:

- Start a new blog post.

- Tell us where you were and what you wore.

- Upload a picture of your outfit.

- Hit submit.

Seriously simple, eh?

We can't wait to see your latest looks!

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• Views: 2594

Last week, our Saturday Night Style section went all Frocky Horror Show with a decidedly spooky theme. What with it being Halloween weekend, you were donning all sorts of eerie ensembles to put the 'fright' into your Saturday night:

You certainly dressed to impress - and we were mightily impressed for sure; but now we want to know:

What will YOU be wearing THIS Bonfire Weekend?

Will your Fireworks Night go with a bang, thanks to your ritzy-glitzy outfit?

Will you be adding some serious sparkle with a sequinned number, looking hotter than the bonfire?

Or will you be wrapped up warm in layers of chunky knits?

Where ever you go and whatever you wear, add your own stylish sparkle to our Saturday Night Style section - here's how:

- Start a new blog post.

- Tell us where you were and what you wore.

- Upload a picture of your outfit.

- Hit submit.

Oh-so simple! Hope YOUR weekend goes with a bang ;)

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Mums-to-be: If you like to show off your bump - not hide it - then look no further!

We're very excited to be the first UK retailer to introduce Mama.licious - only available on ASOS.com! This Danish maternity range is packed full of beautiful, feminine pieces that are designed to flatter your blossoming bod. Made up of gorgeous knitwear, elegant evening dresses and comfy-yet-stylish daywear, this collection is definitely more fashion than frump! But don't take our word for it – have a look through the collection here.

To celebrate the UK launch of Mama.licious, ASOS.com is giving one lucky mama-to-be a chance to win a piece from the collection up to the value of £50!

To be in with a chance of winning, follow these simple steps:

- Join the ASOS Maternity Group here on ASOS Life before November 19th, 2009

- Start a new forum thread in the ASOS Maternity Group telling us "Why You're A Hot Mama"!

- That's it!

We want to know if you're the owner of the best-dressed bump or what makes you a yummy mummy-to-be. So what are you waiting for? Get posting – we can't wait to hear from you!

The ASOS Maternity Team x

PS – don't forget our Comp Terms & Conditions:

*** Terms and Conditions ***

• Entries must be received by midday on Thursday 19th November 2009.

•One winner will be chosen by ASOS and notified on Thursday 26th November 2009

• The competition is open to UK residents over 18.

• Competition excludes employees and agents (or families of such employees or agents) of ASOS or anyone else connected with the administration of the competition.

• The competition is operated by ASOS.com Limited, Greater London House, Hampstead Road, London, NW1 7FB.

• ASOS reserves the right to amend any time periods, event dates and notification dates at any time should circumstances make this necessary.

• ASOS' decision is final. No correspondence will be entered into. No cash alternative is available. The prize only includes what is expressly stated to be part of the prize.

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It seems the curious case of ASOS Addiction which is sweeping the country is showing no signs of retreat. This week's afflicted is LLCBlondie from Cambridgeshire. Her day to night style shows her making the transformation from dainty dolly to sexy siren though her friends would say she's a sophisticated gal with an edge of rock chic.

Username: LLCBLONDIE
 
Location: Cambridgeshire
 
My style is: erm..... I found it difficult to describe my own style. So I asked a friend for help answering this one and she said:
"Sophisticated and Classic, some friends (Katlyn) would say traditional with an edge of rock chic!"
 
What inspires my style is: I love a bit of Glitz and glam and I like to keep up with key trends, by that I mean I don't change my wardrobe every season - just buy a few key pieces that are 'in' and update what I already have. People that inspire me are anyone from Marilyn Manroe who always looked glam to Taylor Momsen who in my opinion oozes rock chic. My friends also inspire me - I have some pretty well dressed, gorgeous pals (if I do say so myself lol)
 
I can't live without these brands: ASOS of course, I do like to dabble in a bit or Warehouse and I love Benefit make up, oh and Links of London charm bracelets and charms. I dream of owning Ray Bans and Uggs (in every colour would be nice too lol)
 
My favourite three things in the world are: not including the ASOS website of course are - Music, spending time in London and my camera/taking pics.
 
And my most hated three things are: didn't know what to say for this one so I'm just gonna say Marmite, streaky fake tan and getting out of bed early in the morning on a weekend.
 
My favourite bit of ASOS.com is: The Catwalk Videos!!!!! AMAZING! Oh and I love the e-mails you send me and the Magazines! LOVE THEM, love receiving and reading them!

If you fancy being friends with LLCBlondie, then you can add her here.

And if you'd like to feature as an ASOS Addict just let us know by leaving a comment below and we'll be in touch!

Love Clare x

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